Ellen Gunning

An Incredible Author, Entrepreneur, Media Journalist, and Public Speaker

Speaking on the topics you want to know more about


With over 25 years of experience in Public Relations, Ellen understands the importance of effective communication. She has a lot of personal stories to back her methods.


A great believer in the power of self-starting, Ellen has founded a PR consultancy group and one of the largest PR schools in Ireland. With partners across the world, Ellen knows how to succeed.

Women in Business

A female entrepreneur who started two businesses and runs one of the largest PR schools in Ireland, Ellen knows what it takes to break through barriers and succeed in business and she will help you succeed too.


Ellen believes in the power within each individual to change their lives, enhance their careers, create opportunities for themselves and make an impact on their communities, family and friends.

Ellen speaks at the DubNet Business Forum

About Ellen Gunning

Author, Entrepreneur, Media Journalist & Public Speaker

Ellen Gunning is the founder and director of the Irish Academy of Public Relations, the largest private provider of online public relations, journalism and event management education in Ireland. The Academy has partner colleges in Greece, Nigeria and the Middle East and has taught courses to over 5000 students, in 6 languages. Additionally, Ellen is a broadcast media journalist, author and accomplished speaker. In 1985, she formed the PR consultancy Elton Communications, which handled a range of clients – individuals, SMEs, semi-state organisations. Over the years, Ellen has handled the publicity for Kerrygold Dublin Horse Show, National Energy Awareness Week and a campaign to elect the President of Ireland.

  • Author

    Ellen has written three books. Her first book, Public Relations: A Practical Approach, is the core text for all courses in PR throughout Ireland. In 2005, Ellen designed postgraduate Higher Diploma courses in PR and Journalism which were validated by HETAC (the Higher Education and Training Awards Council) at Level 8 on the National Framework. Her second book, Capital Women of Influence, profiles 13 women across a range of disciplines who exercise incredible influence over Dublin. Her third book, Ten Red Hot Tips to Promote Your Business, was published in September 2016.

  • Journalist

    A member of the National Union of Journalists (NUJ) since the mid 1980s, Ellen is the Chairman of the Board of Dublin City FM radio station where she presents a weekly program – Mediascope. The program puts a spotlight on issues of interest to public relations, journalism and event management practitioners. The show is broadcast on Tuesdays at 1.30pm on 103.2 Dublin City FM and is also available as a podcast.

  • Charity Work

    Ellen’s passion for community work and charities also gave her the opportunity to generate publicity for the voluntary causes that she is involved in including the Irish Cancer Society. She has served as a Government appointed director to the boards of the National Concert Hall and the Central Council of the Irish Red Cross. Ellen was also the President of the International Public Relations Association (Ireland), and is a former board member of the Public Relations Institute of Ireland.

  • Recent Awards

    European ParliamentSales MasterMindersIPRAChambers Ireland

Books by Ellen

All three books emphasize Ellen's knowledge of PR, media, and business
Ten Red Hot Tips To Promote Your Business
This book teaches small and medium sized organizations the do’s and don’ts of PR to enhance your presence in your market and generate more talk about your business.
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Public Relations A Practical Approach
This third edition provides students and practitioners with a practical, highly engaging and accessible insight into the world of International PR.
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Capital Women Of Influence
Profiles of 13 women who exercise power and influence in Dublin. The book gives an insight into inspirational Irish women who have truly made a difference.
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I typically upload one Life Lesson video per week


Catch up with Ellen on the MediaScope Programme
or listen live on Dublin City FM (103.2) Tuesdays at 1.30pm


Ellen is a regular television commentator on current affairs